Exhibitor Details

Stand : C18
Freshcia Beauty Ltd

Company Profile

Freshcia is a playful, next-generation personal care brand turning everyday hygiene into something you actually look forward to. Launched in June 2025 by three student entrepreneurs, Freshcia was created to reimagine routine products as design-led, refillable upgrades that feel as good as they perform.

Performance is where we begin. Every formulation is developed to meet and exceed the standards of traditional personal care, delivering rich lather, effective cleansing, and a sensorial experience that feels indulgent rather than alternative. Our water-activated formats are not about compromise. They are about doing things better, smarter, and more creatively.

Our collections include dissolvable tablet-to-foam hand wash, solid travel handcare, and powder-to-gel body and hair care. Each format is refillable and space-saving, designed to reduce unnecessary packaging and water waste while bringing colour, energy, and personality to the bathroom shelf.

Since launch, Freshcia has built a growing online presence across our e-commerce platform, Amazon, and social commerce channels. Through digital campaigns, community engagement, and in-person activations, we have seen strong early traction from consumers drawn to innovative formats that combine performance with enjoyment.

Sustainability is seamlessly embedded into our model through refill systems and concentrated formulations that minimise packaging and transport impact. However, what truly sets Freshcia apart is the balance between high-quality performance, bold branding, and an experience that feels fresh, vibrant, and modern.

For retailers and distributors, Freshcia offers strong repeat-purchase potential through refill cycles, eye-catching in-store presence, and entry into the emerging water-activated personal care category, a space still largely untapped in the UK market. Our products invite discovery, encourage trial, and create conversation.

As we expand across the UK and internationally, we are seeking strategic partners who share our belief that personal care can be innovative, design-forward, and genuinely fun.

Freshcia represents a new chapter in personal care: refillable, performance-led, and made to brighten everyday routines.

Refresh. Refill. Repeat.

Website: Click Here

Country: United Kingdom

Product Category: Hair Care & Styling,Personal Care & Hygiene,

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